Why Do I Need a Middle-Man?

Occasionally when talking with customers who tend to buy products direct from manufacturers, I’m asked the question:

“Why should I go through a middle-man/reseller when I can buy direct?”

It is a very good question—and knowing the answer to it can not only help you better understand why resellers are important to your business, . . . → Read More: Why Do I Need a Middle-Man?

To Tier or Not to Tier?

In my previous post, I discussed how storage virtualization capabilities are radically changing how we design and manage storage systems.  For a while now, I’ve been skeptical of the idea that paying per/TB for virtualization software can save me money over what would otherwise be hardware costs alone.

I decided to actually run some . . . → Read More: To Tier or Not to Tier?

Storage Tiering in a Virtual Age

If you haven’t changed how you specify and build out storage tiers in the last year or so, you will need to soon.  Storage technology has rapidly evolved over the last few years.  In order to make the most out of our investments and fully leverage the new capabilities, we must also change the . . . → Read More: Storage Tiering in a Virtual Age